Digital Marketer (Freelance)
This vacancy is published by an accredited employer with authorized corporate payroll and standard compliance adherence.
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Position Overview & Specifications
This is a freelance, remote position. We welcome candidates from any location.
RESPONSIBILITIES
- Deploy and optimize marketing campaigns in Google and in various social media platforms (Facebook, Instagram, TikTok, etc).
- Create strategies for partnerships and co-marketing.
- Track performance and optimize the site by providing recommendations to help with SEO and A/B testing site content/messaging.
- Set up, deploy, analyze, and optimize the eCRM programs.
- Generate the right creatives to be used and define performance marketing goals to deliver the right ROAS/ROI for the business.
- Generate reports on the performance marketing results to stakeholders.
REQUIREMENTS
- Previous digital marketing and e-commerce experience.
- Experienced with Google Ads, social ads, e-mail marketing, and affiliate marketing.
- Hands-on experience with Google Analytics, content management systems, Adobe Creative Suite, and Google Suite.
- Familiar with Shopify and Klaviyo.
- Knowledge of attrition modeling, website speed optimization, A/B testing, conversion management, sales journey optimization, traffic analysis, and reporting tools.
Candidate Selection & Onboarding Process
Application & Resume Screening
Submit your tailored CV/Resume directly to the talent acquisition portal.
Technical & Competency Interviews
Virtual interviews with the hiring manager and multidisciplinary team.
Formal Offer & Benefits Negotiation
Written agreement outlining compensation, equity, retirement vesting, and relocation allowances.
Onboarding & Corporate Integration
Equipment provisioning, team orientation, and commencement of duties.
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