Email & SMS Marketing Executive
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Position Overview & Specifications
A key part of the role is sending emails and SMS through Adobe Campaign Manager. You will have the opportunity to learn from the Senior Executives in the team on email and SMS best practice, and optimisation.
- Build and send email and SMS campaigns through Adobe Campaign
- Manage the teams shared mailbox, ensuring that all emails are responded to promptly
- Work with marketing teams to plan and deliver email and SMS marketing campaign plans on time
- Support the Email & SMS Marketing Senior Executives with larger email optimisation and delivery projects
- Work collaboratively with other Digital Marketing teams, such as Website and content teams to ensure the whole supporter journey is optimised
- Gather learnings of digital marketing trends or changes and work to implement these at Cancer Research UK
- Support on reporting and post-campaign analysis, sharing recommendations on how to improve future campaign
- Have an interest and enthusiasm to continue learning about email and SMS marketing
- Able to use Microsoft Office packages including Excel, Word and PowerPoint
- Ability to prioritise, manage conflicting deadlines, work well under pressure, and manage multiple tasks deadlines
- Attention to detail
- The ability to build strong working relationships and collaborate effectively
- Experience of sending emails through an Email Marketing Platform
- Understanding of audience segmentation, personalization and UX principles and experience of interpreting results
- Experience of writing email content
Candidate Selection & Onboarding Process
Application & Resume Screening
Submit your tailored CV/Resume directly to the talent acquisition portal.
Technical & Competency Interviews
Virtual interviews with the hiring manager and multidisciplinary team.
Formal Offer & Benefits Negotiation
Written agreement outlining compensation, equity, retirement vesting, and relocation allowances.
Onboarding & Corporate Integration
Equipment provisioning, team orientation, and commencement of duties.
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